Speakers from Silverback can travel to locations throughout the Washington, D.C. Our team has specific, in-depth experience dealing with clients in edtech, education, financial, home improvement and retail/ecommerce-related fields but are able to speak to the general digital performance marketing landscape as a whole. SIlverback’s digital marketing experts work with a variety of clients ranging from the SMB to enterprise level in B2C and B2B industries. Our digital marketing speakers have extensive training from industry leaders like Google and Facebook as well as years of hands-on experience. Thought Leadership That Actually Inspires Real Results Silverback’s greatest asset is its talented, experienced team - and the agency is able to provide exceptional digital marketing speakers at events, summits, conferences and panels throughout the Washington, D.C. 5000 list of fastest-growing private businesses in the United States for the past four years and has earned national recognition for its outstanding company culture. Proficient in Google Workspace (Gmail, Calendar, Docs, Sheets, Slides, etc.Silverback Strategies, a premier high-performance marketing agency located in Alexandria, Virginia, has built a stellar reputation on an impressive track record of digital growth for clients across the business spectrum.Knowledge of digital channels and how they work together (Paid Media, SEO, Conversion Rate Optimization, Email, Content, Creative, Social, etc.).Experience managing multi-service relationships and complex projects.Knowledge of project management systems (we use Asana) and workflows.Demonstrated ability to remain calm under pressure and navigate complex situations, challenging conversations with clients etc.Skilled at client relationship management and building relationships with a wide range of personality types & stakeholders (both internal and external).Demonstrated track record of successfully serving as the liaison between internal teams & clients, and providing outstanding customer service.(That can be in Paid Search or Social, SEO, Content, etc!) You don’t necessarily need to have prior experience in a Project Management specific role, so long as you have experience with digital marketing strategy & delivery.Must have prior experience in an AGENCY setting!.2+ years of digital marketing experience.Ensure progress towards hourly retainers, action plans and project and campaign goals.Maintain task management and project management systems in alignment with established processes.Understand scope of work in place for your account portfolio and following the correct protocol to estimate and bill for out of scope work.Understand the entire scope of a project or given client engagement, and understand accordingly when to pull in what internal team or resource to ensure project’s successful, timely completion.Work closely with account & product leads to ensure accurate, on time and on budget delivery of all deliverables in a given client project.Leverage internal software, processes and workflows to house action items, client updates and facilitate cross-team communication.Take an active role in client calls by preparing call agendas, taking calls notes, and identifying action items, follow-ups, & client updates and deliverables.Play a role in developing project scopes by collaborating with the client, appropriate internal teams and Sales to move the request from idea through estimation and execution.Support client communication, including timelines and feedback across cross-functional teams.Employ your understanding of digital marketing and Silverback’s deliverables to answer client questions, gather project requirements, and facilitate appropriate action plans.Work with clients to understand and maintain up-to-date records of each client’s unique business structure, function, goals, objectives and priorities.Outline project requirements and develop detailed action plans.Act as a strategic client relationship manager, facilitating a positive client experience with every client interaction - making the client feel as though they are “in good hands” - while not getting thrown off by unexpected questions, requests, or concerns.
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